This goal informs everything we do.

We are a team of deeply experienced industry experts who built market leading products such as Marcus by Goldman Sachs and Clarity Money.
We are humbled to have attracted leading financial services investors, including Bessemer Venture Partners, Maveron, and RRE.
Our Advisory Board is comprised of thought leaders in the wealth management industry, including Joe Duran.
We have been recognized by Apple, awarding Domain Money Best Apps for Investing, Best Apps for Taxes, App of the Day, Twenty Four Apps for 2024 and Essential Finance Apps. .
We believe the “right” thing to do with your money should never be some big secret. You should be able to talk with an expert financial advisor and understand exactly what steps to take to achieve your financial goals.
We're honored to have attracted leading financial services investors who have backed innovative companies such as Betterment, Venmo, NerdWallet and Square.



Ashton Kutcher
Actor, producer, entrepreneur

Marc Benioff
Founder and CEO, Salesforce

Advisor
Joe Duran is a serial entrepreneur and visionary in wealth management and wealthtech. In 2024, he launched Rise Growth Partners ("Rise"), the industry’s first harmonious financial partner, providing capital and strategic expertise to middle-market RIAs. Previously, Joe was a Partner at Goldman Sachs, Co-Head of Workplace and Personal Wealth, and founder of United Capital, which was acquired by Goldman Sachs in 2019. Before that, he built and sold Centurion Capital to General Electric, where he served as President of GE Private Asset Management. A bestselling author, sought-after speaker, and media contributor, Joe holds MBAs from Columbia and UC Berkeley and is a CFA Charterholder. He is a longtime Yogi, daily mediator, and avid beach volleyball player. Joe and his wife, Jennifer, cherish their three daughters and share a passion for travel, dining, dancing, and live music.

Founder and CEO

VP of Business Development

Head of Financial Planning

CFP® professional

CFP® professional

CFP® professional

CFP® professional

CFP® professional

CFP® professional

CFP® professional

CFP® professional

CFP® professional

CFP® professional

CFP® professional

CFP® professional

Financial Planner

Financial Planner

Financial Planner

VP of Operations

Head of Brand Design

Director of Client Success

Head of Lifecycle Marketing

Business Operations Manager

Senior Full Stack Engineer

Senior Full Stack Engineer

Senior Full Stack Engineer

Director of Client Success

Financial Planner

Director of Client Success

Director of Client Success

Director of Client Success

Director of Client Success

Engineering Leader

VP of Product
CFP® professional
A proud Chicagoan turned Arizonan, Luke brings years of experience helping clients across a wide range of financial situations from building wealth to navigating life's biggest decisions.
Prior to joining Domain Money, he built his career at RBC Wealth Management, where he guided clients with a straightforward, client-first approach. Luke is deeply committed to financial education and takes pride in turning complex financial topics into clear, actionable strategies. He earned his CERTIFIED FINANCIAL PLANNER® designation in 2018 and operates as a fiduciary, meaning your interests always come first.
Outside of work, Luke is a husband to Mallorie and father to Ledger and Teddy. You can find him at home, on the golf course, or training for his next fitness competition.